| ”Datapro's technical knowledge intertwined with its business savvy is a rare combination. This combination coupled with their quick response times and flexibility has helped us immensely. I would highly recommend Datapro Technology Solutions to anyone without any reservations!” |
- Dr. Mark Eckler,
Smile Solutions |
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Outlook Integration
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Microsoft Outlook is by far the most widely used email and personal organizer software out there today.
Did you know that your customizable software solutions can be integrated with Microsoft Outlook.
By leveraging the power of Outlook, you can build powerful new functionality without investing in new software.
And your employee's familiarity with Outlook allows you to start using this new functionality with little or no training.
Outlook integration features that we have developed for our clients include contact list synchronization, automated appointment and task creation, automated reminders popups and email campaign distribution list generation.
If Outlook integration sounds like something your business could use, call us today to find out more.
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Your Ad Goes Here
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Datapro would like to offer our clients and partners free space in our monthly newsletter.
If your organization has an announcement, special offer or would just like some free exposure, let us know and we will arrange to have your ad placed in our newsletter.
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In last month's issue, we talked about how small businesses can no longer ignore the Internet and how they can begin to investigate ways to take advantage of it.
This month, we discuss specific tactics that a small business can use in order to develop a cost-effective Internet strategy that will grow their business and make it more profitable.
Define Business Goals First
No Internet strategy can be effectively formulated without first defining clear business objectives and goals.
For most traditional businesses the Internet does not change the fundamentals of doing business. It simply provides new and often better ways of executing traditional business activities.
Having said that, it is also important to try to think outside the box. Remember, the Internet has created opportunities and strategies that may not have previously existed.
Establish A Realistic Budget
Before trying to define and execute an Internet strategy, it is important that a business has a preliminary budget to work with.
Providing potential vendors with a preliminary budget will help ensure that you are provided with options that fit within your financial constraints.
Engage The Right Vendors
Unless you have the technology expertise in-house, at some point you will need to engage outside help in order to execute your Internet strategy.
The following guidelines can help you put together a list of potential vendors:
Choose vendors who have worked with businesses of a similar size to yours. This will help ensure that the options they present will fit your budget and expectations.
Find vendors who have experience with other businesses in your industry. This will help ensure that they have the understanding of your business that is required to develop a solution that effectively meets your needs.
Find local vendors. Having a vendor who is close by will help guarantee the ongoing relationship and hands on support that is necessary to ensure the success of your Internet strategy, both in the short and long-term.
Consider Both Short and Long-Term Goals
As your business changes and grows, so will the goals and requirements of your Internet strategy.
By establishing long-term goals and communicating these goals to potential vendors at the outset, you can help ensure that your Internet strategy will continue to be effective well into the future.
It is also important to ensure that your Internet solution is built upon flexible technologies so that it can be cost-effectively adapted as requirements change.
Consider A Phased Approach
For many small businesses, devising and deploying an Internet strategy is a new endeavor that can be downright intimidating.
By deploying an Internet strategy in a number of logical phases, you can ensure that a strong foundation is put in place before trying to conquer the whole beast.
When carrying out a phased approach, it is imperative to ensure that each phase properly supports the requirements of each subsequent phase.
First Steps...?
If Internet technologies are foreign to you and the process of defining an Internet strategy sounds daunting, Datapro Technology Solutions would like to help.
Datapro has the knowledge of both business and the Internet that can help you identify opportunities and devise an Internet strategy that makes the most sense for your business.
Call us today at 416-977-1991 to setup a free consultation aimed at helping you start to devise an Internet strategy that will keep your business on the leading-edge.
In Next Month's Issue...
Next month we will start to explore specific Internet strategies and how they might apply your business.
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